A public relations analysis of the Boston Red Sox

Oct. 16, 2011   1 Comment  

red-sox

Manage the crisis, boldly

Litter driving consumerism

March 2, 2009   Leave a Comment  

starbucks_cup_70

Picture yourself walking down the street on your way to work. As you are walking, you suddenly see an empty Starbucks cup in the gutter. The site of a dirty cup may not be pleasant, but the thought of hot, rich Starbucks coffee to jump start your morning is suddenly inviting. The next thing you [...]

We’ve gone Google for searching

Oct. 4, 2008   4 Comments  

Even with the popular “search everything” plugin, we’ve decided to move off the WordPress search feature and implement Google’s AdSense-based Custom Search. The same search bar you see up top is now programmed for the Google Custom Search. Go to it! The best thing about Custom Search is that it allows us to not only [...]

Immediate change to tech reviews

June 30, 2008   Leave a Comment  

Staff, Effective immediately, we are ceasing the “Quick hits” portion of our tech reviews. We will be replacing it with a shorter fact box on the top of our reviews, much like what we’re doing with CD reviews. Example: Sports SCEA March 4, 2008 Information needed: Genre, Developer/Distributor, Release date, and an OVERALL 1-5 star [...]