Microsoft shared its “Avatar Guidelines” with gaming blog Kotaku today, and on the list are some interesting bits of information.
The guidelines, as Kotaku points out, are really just a “set of rules governing how avatars can be displayed in both internal and external (ie, catalogues) marketing program,” and mostly pertain to graphic designers and such, but it was interesting to learn how Microsoft aims to protect the image of these little men and women.
Here’s what Microsoft deems okay and not okay.
– When Avatars are used in a group of three or more, at least one Avatar must be female.
– When Avatars are used in a group of three or more, consider including different ethnicities.
– When Avatars are used in groups of three or more, one of them should be facing forward and looking outward.
– Avatars must be playful and mischievous, not devious or inappropriate.
– Do not show Avatars with closed or blinking eyes.
– Do not show Avatars using any hand or body gestures other than those provided.
– Do not use an Avatar as the main message of a marketing piece.
– Do not show Avatars interacting with the Xbox 360 Sphere.
What do you think of these guidelines? Responsible? Silly? A little bit of both? Do share!
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