The world has been bitten by the “Twilight” bug — right in the neck.
In the latest word on the series guaranteed to elicit delight, Borders will be offering an exclusive 2-disc DVD set this spring and holding midnight release parties at stores nationwide to push sales of the DVD, which comes out March 21.
The DVD set includes bonus special features, unique photo cards and special packaging.
The standard DVD/Blu-ray release will include audio commentary, trailers and promotional reels and extended and deleted scenes. The Borders-exclusive special edition will also feature over one hour of additional content produced by Borders, including:
- Cast interviews with Robert Pattinson (Edward), Kristen Stewart (Bella), Cam Gigandet (James), Edi Gathegi (Laurent) and Rachelle Lefevre (Victoria) that were recorded during Comic-Con in San Diego.
- Red-carpet footage from the global movie premiere in Los Angeles, including a never-before-seen segment that contains interviews with Kellan Lutz (Emmett); Ashley Greene (Alice); Nikki Reed (Rosalie) and the rock band Paramore, which contributed to the movie’s soundtrack.
- A re-edited version of the Borders Book Club episode that features author Stephenie Meyer discussing the phenomenon behind the “Twilight” saga.
The set will also include 10 photo cards with images of the cast.
It will sell for $29.99.
Borders will hold midnight release parties on March 20 for fans, with vampire-themed games and movie discussions.