Sept. 25, 2008
Well … that’s … different.
The Ball Corporation is supplying their new 16-oz. Alumi-Tek aluminum bottles to Miller Brewing Company for Miller Lite.Â
It looks odd, but the resealable bottles have a wide-mouth opening, the company says they are quick to chill and are 100 percent recyclable.
“The great taste of Miller Lite gets even better when it’s enjoyed from our new aluminum pint,” said Grant Leech, vice president of marketing for Miller Lite. Â ”This package drinks like a bottle and cools like a can to deliver an invigorating taste experience.”
The Miller Lite aluminum pint will be tested throughout much of the Midwest and South through the end of the year. Â Test markets for the Miller Lite aluminum pint are Alabama, Arkansas, Dallas, Florida, Houston, Illinois, Indiana, Kentucky, Louisiana, Michigan, Minnesota, Mississippi, North Carolina, North Dakota, Ohio, South Carolina, South Dakota, Tennessee, Virginia and Wisconsin.
The Miller Lite aluminum pint is intended for off-premise retailers, with a focus on convenience stores. Â The package will be sold as part of a nine-pack.
This is all in an effort to show off these new bottles, which the company hopes will have applications with soda, juice, energy drinks (definitely a good bet) and other alcoholic beverages.
John Guilfoil is the editor-in-chief of Blast: Boston's Online Magazine. He can be reached at guilfoil.j@blastmagazine.com.
I found this product in Indiana and could not believe how much colder the was and it still tastes great but cannot find any in my area Thanks keep up the great product
Amazing innovation!
Best thing since pickled eggs. I love it
It makes me drink more……..responsible
I received a free sample with the purchase of a Miller Lite 24 Pack and got pretty excited over the New. I discovered 9 Packs of the Aluminum Pint (16oz) and bought it for a camping/boating Trip. It chilled quick to ice cold, stayed cold for a pretty long time in Temps in the upper 80. I liked the fact of re-closing the bottle – no bugs! It’s a cool looking bottle and went over very well on our Trip.
I LOVE THESE BOTTLES!! JUST WISH YOU COULD BUY THEM IN MORE AREAS…THERE AREN’T ANY AROUND WHERE I LIVE!! PLEASE DISTRIBUTE THEM TO MORE PLACES!!!
I have to agree with the comments above. I enjoy Miller Lite in anything but out of a bottle usually, but these 16’s have quickly become my favorite.
I thought I was the only one to notice the coolness on these bad boys; they just seem colder than cans do, even when refrigerated together. The resealable container is also a great thing to have, just because.
In addition, there is just something aesthetically pleasing and fundamentally right about Miller Lite in these 16 oz. containers. Long story short, they’re pleasent to have around. I think a comparable amount in 16’s costs a little more than a 6 of 12 oz. cans, but it’s not beyond me to pay a little extra. I think they’re well worth it.
These cans rock, I drink way too many of these.
Dotsun