YUM! Brands, which operates 38,000 fast food restaurants in 110 countries (including KFC, Pizza Hut, Taco Bell, WingStreet, A&W and Long John Silver’s), continues to ignore calls to stop sourcing palm oil, paper and other goods from suppliers notorious for destroying tropical rainforests in Indonesia and elsewhere. Indonesia’s tropical rainforests are home to orangutans, tigers, elephants, clouded leopards and dozens of other endangered plants and animals. (Media credit/Marufish via Flickr)

YUM! Brands, which operates 38,000 fast food restaurants in 110 countries (including not only KFC but also Pizza Hut, Taco Bell, WingStreet, A&W and Long John Silver’s), has come under fire of late from Greenpeace and other rainforest advocacy groups for sourcing palm oil, paper and other goods from suppliers notorious for destroying tropical rainforests in Indonesia and elsewhere. While McDonald’s and Burger King have worked in recent years to cut their ties with palm oil and logging companies linked to rainforest destruction, YUM! continues to ignore calls to source their resources more responsibly.

Indonesia’s tropical rainforests are home to orangutans, tigers, elephants, clouded leopards and dozens of other endangered plants and animals. Environmentalists report that 40 percent of Indonesia’s rainforests have been logged over in the last half-century, mostly to clear the way for palm oil plantations. The cleared timber is sold at huge profits for paper and pulp, while the palm oil brings in continuous revenue for multinational corporations despite denuding lands once rich in biodiversity.

Tropical rainforests also sequester significant amounts of carbon dioxide (CO2) in their growing woody biomass; chopping them down only accelerates the rate of global warming by allowing more CO2 to escape into the atmosphere where it contributes to the greenhouse effect. Despite a partial moratorium on rainforest destruction announced by the Indonesian government in May 2011, analysts believe that nearly half of the country’s remaining tropical rainforests will be cleared within two decades.

Over-exploitation of natural resources—and deforestation in particular—is a huge obstacle to Indonesia’s growth. According to the Rajawali Institute for Asia at the Harvard Kennedy School of Government, by eliminating its natural capital for negligible gains, Indonesia lost $150 billion in future revenues between 1990 and 2007, wiping out one-third of the country’s national savings in the process.

There are “major economic risks for Southeast Asia’s agriculture and timber sectors if they don’t take prompt action to conserve their forests,” reports Glenn Hurowitz, senior fellow at the Center for International Policy. “Global consumers are increasingly demanding deforestation-free products,” he says, adding that Nestle, McDonald’s, Unilever and others have pledged to obtain their palm oil from sources certified “sustainable” by the Roundtable on Sustainable Palm Oil.

YUM! Brands is not the only offender. Greenpeace has also targeted Mattel toys for supporting suppliers that contribute to Indonesian deforestation. And two Michigan girl scouts were shocked to find out the cookies they were selling contained palm oil obtained from deforested land in Indonesia. They spread the word to fellow girl scouts across the country, thousands of whom have stopped selling cookies as a result.

Concerned consumers should write the company a letter asking them to stop using products derived from deforested rainforest lands. Greenpeace makes it easy by hosting an online form letter that sympathizers can sign onto and the group will take care of delivering your message directly to YUM! executives.

CONTACTS: YUM! Brands, www.yum.com; Center for International Policy, www.ciponline.org; Roundtable on Sustainable Palm Oil, www.rspo.org; Greenpeace Form Letter to YUM!, https://secure3.convio.net/gpeace/site/Advocacy?cmd=display&page=UserAction&id=689.

Dear EarthTalk: Is it true that palm oil, common in snack foods and health & beauty products, is destroying rainforests? If so, what can consumers do about it? – Emma Miniscalco, via e-mail

It’s no wonder that worldwide demand for palm oil has surged in recent years. Long used in cosmetics, palm oil is now all the rage in the snack food industry, since it is transfat-free and therefore seen as healthier than the shortening it replaces.

But to produce palm oil in large enough quantities to meet growing demand, farmers across Southeast Asia have been clearing huge swaths of biodiversity-rich tropical rainforest to make room for massive palm plantations. Today palm oil production is the largest cause of deforestation in Indonesia and other equatorial countries with dwindling expanses of tropical rainforest. Indonesia’s endangered orangutan population, which depends upon the rainforest, has dwindled by as much as 50 percent in recent years.

The clearing of these forests is a big factor in global warming, given how much carbon dioxide (CO2) trees store when left alone. Once forests are cut, tons of CO2 heads skyward where it does the most harm. Also, when not replaced by palm oil plantations, rainforests help maintain water resources by absorbing rainfall and then releasing it into streams and rivers, thus minimizing flooding and soil depletion.

Simply boycotting palm oil and the products containing it may not help, as reduced demand could force the companies behind the plantations to instead initiate more intensive timber harvesting and a widespread conversion of the land to agriculture, which would add a heavy pollution load onto the already compromised land, air and water. It is up to the countries involved in palm oil production to regulate the industry and budget sufficient funds for enforcement. But with huge profits coming in from the sale of palm oil, public officials in Indonesia and elsewhere are loathe to clamp down on their golden goose.

Several of the largest palm oil producers have joined forces with banks and nonprofit groups to try to green up the industry. In 2003, some 200 commercial entities in the global palm oil supply chain met and established the Roundtable on Sustainable Palm Oil (RSPO) to promote the growth of palm oil in an environmentally friendly manner. RSPO works to develop definitions and criteria for the sustainable production of palm oil, while facilitating the adoption of more green-friendly practices throughout the industry. The group celebrated its first shipment of “sustainable palm oil” to Europe this past November.

Despite progress, many green leaders are skeptical that RSPO has the teeth to make a positive impact on the fast-growing palm oil industry. Greenpeace International considers RSPO to be “little more than greenwash,” pointing out that at least one RSPO-certified producer-United Plantations, a supplier to Nestlƒ© and Unilever-is deforesting Indonesia’s vulnerable peat land forests. And Sinar Mas, another major RSPO player, has cleared tropical rainforest all over the country for its palm oil plantations, and is still expanding rapidly. Greenpeace is calling for a moratorium on deforestation throughout Indonesia so that the RSPO and the government can take stock and then proceed accordingly.

CONTACTS: RSPO, www.rspo.org; Greenpeace, www.greenpeace.org.