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	<title>Blast Magazine&#187; phone books</title>
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		<title>EarthTalk: Phone books? Beach erosion?</title>
		<link>http://blastmagazine.com/the-magazine/culturefashion/earthtalk-phone-books-beach-erosion/</link>
		<comments>http://blastmagazine.com/the-magazine/culturefashion/earthtalk-phone-books-beach-erosion/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 04:00:15 +0000</pubDate>
		<dc:creator>E - The Environmental Magazine</dc:creator>
				<category><![CDATA[Earth and Environment]]></category>
		<category><![CDATA[Life]]></category>
		<category><![CDATA[The Magazine]]></category>
		<category><![CDATA[beach]]></category>
		<category><![CDATA[beach erosion]]></category>
		<category><![CDATA[earthtalk]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[erosion]]></category>
		<category><![CDATA[paper]]></category>
		<category><![CDATA[phone books]]></category>
		<category><![CDATA[soil erosion]]></category>

		<guid isPermaLink="false">http://blastmagazine.com/?p=6121</guid>
		<description><![CDATA[Dear EarthTalk: I came home today to yet another set of phonebooks at my front door. I feel they are a great waste of paper, especially in this electronic age. How can I stop getting these books? Better yet: How can we get the phone companies to stop making them? &#8211; Bill Jones, via e-mail [...]]]></description>
			<content:encoded><![CDATA[<div class="KonaBody"><p><strong><span style="text-decoration: underline;">Dear EarthTalk</span>: I  came home today to yet another set of phonebooks at my front door. I  feel they are a great waste of paper, especially in this electronic  age. How can I stop getting these books? Better yet: How can we get  the phone companies to stop making them?</strong> <em>&#8211; Bill Jones, via e-mail</em></p>
<p>Many of us have little or no  use for phonebooks anymore. While such directories are helpful for that  occasional look-up of a service provider or pizza place, consumers and  businesses increasingly rely on the Internet to find goods and services.  Directory publishers usually do make their listings available online  nowadays, too, but the books are still money-makers for them as prints  ads fetch top dollar even though their effectiveness is waning and much  harder to track.</p>
<p>According to the nonprofit  YellowPagesGoesGreen.org, more than 500 million phone directories-nearly  two books for every American-are printed and distributed every year  in the U.S., taking with them some 19 million trees. Upwards of 1.6  billion pounds of paper are generated to produce the books from these  felled trees, while 7.2 million barrels of oil are churned through in  creating them (not including the gasoline used for local deliveries).  Producing the directories also uses up 3.2 billion kilowatt hours of  electricity and generates 268,000 cubic yards of solid waste that ends  up in landfills (not including the books themselves, many of which eventually  end up in landfills in areas where recycling is not available or convenient).</p>
<p>Unfortunately, there is no  centralized way for consumers to opt-out of receiving the big books  like the National Do Not Call Registry for telemarketing.‚ Most individual<em> </em> yellow and white page publishers have &#8220;no deliver&#8221; lists they can  add you to, but they will not be held accountable if the books show  up anyway. The YellowPagesGoesGreen.org website will find your local/regional  directory pages publishers and ask them not to deliver on your behalf.  The site warns, though, that there are no guarantees with this either.</p>
<p>For their part, directory publishers  insist they have made great strides in recent years to operate in an  environmentally responsible manner. The Yellow Pages Association (YPA)  and the Association of Directory Publishers (ADP) have collaborated  on formal guidelines calling for source reduction in the production  of directories, environmentally sensitive manufacturing practices and  enhanced recycling programs. About 90 percent of industry members have  adopted the guidelines so far. Examples in practice include the use  of water soluble inks and recycling-friendly glues, not to mention forsaking  the use of virgin trees in their books (many books are made from recycled  old phonebooks, mixed with scrap wood; see a previous column that discussed  this: <a href="http://www.emagazine.com/view/?3651" target="_blank">www.emagazine.com/view/?3651</a>).</p>
<p>Because of widespread and increasing  use of the Internet, many sources of information-from newspapers and  magazines to newsletters and, yes, directories-are forsaking print  for online placement. So it is really just a matter of time before phone  directories follow that lead. In the meantime, asking to be removed  from the delivery list of your local directory publisher can only help  to hasten that inevitability.</p>
<p><strong>CONTACTS</strong>: YellowPagesGoesGreen.org, <a href="http://www.yellowpagesgoesgreen.org/" target="_blank">www.yellowpagesgoesgreen.org</a>; Yellow Pages Association (YPA), <a href="http://www.ypassociation.org/" target="_blank">www.ypassociation.org</a>; Association of Directory Publishers  (ADP), <a href="http://www.adp.org/" target="_blank">www.adp.org</a>.</p>
<p><strong><span style="text-decoration: underline;">Dear EarthTalk</span>: I&#8217;ve  noticed a lot of beach erosion along the eastern U.S. coast. Beaches  are virtually non-existent in places. Is this a usual cycle that will  self-correct, or are these beaches permanently gone from sea level rise  or other environmental causes? </strong> <em>&#8211; Jan Jesse, Morristown, TN</em></p>
<p>Unfortunately for beach lovers  and owners of high-priced beach-front homes, coastal erosion in any  form is usually a one-way trip. Man-made techniques such as beach nourishment-whereby  sand is dredged from off-shore sources and deposited along otherwise  vanishing beaches-may slow the process, but nothing short of global  cooling or some other major geomorphic change will stop it altogether.</p>
<p>According to Stephen Leatherman  (&#8220;Dr. Beach&#8221;) of the National Healthy Beaches Campaign, beach erosion  is defined by the actual removal of sand from a beach to deeper water  offshore or alongshore into inlets, tidal shoals and bays. Such erosion  can result from any number of factors, including the simple inundation  of the land by rising sea levels resulting from the melting of the polar  ice caps.</p>
<p>Leatherman cites U.S. Environmental  Protection Agency estimates that between 80 and 90 percent of the sandy  beaches along America&#8217;s coastlines have been eroding for decades.  In many of these cases, individual beaches may be losing only a few  inches per year, but in some cases the problem is much worse. The outer  coast of Louisiana, which Leatherman refers to as &#8220;the erosion &#8220;Ëœhot  spot&#8217; of the U.S.,&#8221; is losing some 50 feet of beach every year.</p>
<p>Of particular concern is the  effect climate change, which not only causes sea levels to rise but  also increases the severity and possibly the frequency of harsh storms,  has on beach erosion. &#8220;While sea level rise sets the conditions for  landward displacement of the shore, coastal storms supply the energy  to do the &#8220;Ëœgeologic work&#8217; by moving the sand off and along the beach,&#8221;  writes Leatherman on his DrBeach.org website. &#8220;Therefore, beaches  are greatly influenced by the frequency and magnitude of storms along  a particular shoreline.&#8221;</p>
<p>Besides collectively lowering  our greenhouse gas emissions substantially, there is little that individuals-let  alone coastal landowners-can do to stop beach erosion. Building a  bulkhead or seawall along one or a few coastal properties may protect  homes from damaging storm waves for a few years, but could end up doing  more harm than good. &#8220;Bulkheads and seawalls may accelerate beach  erosion by reflecting wave energy off the facing wall, impacting adjacent  property owners as well,&#8221; writes Leatherman, adding that such structures  along retreating shorelines eventually cause diminished beach width  and even loss.</p>
<p>Other larger scale techniques  like beach nourishment may have better track records, at least in terms  of slowing or delaying beach erosion, but are expensive enough as to  warrant massive taxpayer expenditures. In the early 1980s, the city  of Miami spent some $65 million adding sand to a 10-mile stretch of  fast-eroding shoreline. Not only did the effort stave off erosion, it  helped revitalize the tony South Beach neighborhood and rescue hotels,  restaurants and shops there that cater to the rich and famous.</p>
<p><strong>CONTACTS</strong>: Stephen Leatherman, <a href="http://www.drbeach.org/" target="_blank">www.drbeach.org</a>;  National Healthy Beaches Campaign, <a href="http://www.ihrc.fiu.edu/nhbc/" target="_blank">www.ihrc.fiu.edu/nhbc</a>.</p>
<p><strong>GOT AN ENVIRONMENTAL QUESTION?</strong> Send it to: <strong>EarthTalk</strong>, c/o <strong>E/The Environmental Magazine</strong>,  P.O. Box 5098, Westport, CT 06881; submit it at: <a href="http://www.emagazine.com/earthtalk/thisweek/" target="_blank">www.emagazine.com/earthtalk/thisweek/</a>, or e-mail: <a href="mailto:earthtalk@emagazine.com" target="_blank">earthtalk@emagazine.com</a>. Read past columns at: <a href="http://www.emagazine.com/earthtalk/archives.php" target="_blank">www.emagazine.com/earthtalk/archives.php</a>.</p>
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