To this day, one of Blast’s most-read and commented on stories was our snap coverage of the news that Miller would release a 64 calorie beer. Sunday, we learned that MGD 64 has exploded onto the bar scene nationwide, and it’s 64 calories are available in draft everywhere. Of course, that’s taking MillerCoors at their [...]
Goodbye Zima
Oct. 22, 2008 1 Comment
MillerCoors LLC has ended the long run of the Zima malt beverage. Chief Marketing Officer Andy England told the Associated Press that the decision was “due to weakness in the ‘malternative’ segment and declining consumer interest.” Zima has ended production as of October 10, but distributors can get their hands on the product’s remnants until [...]
Odd new Miller Lite bottle comes in a 9-pack
Sept. 25, 2008 11 Comments
Well … that’s … different. The Ball Corporation is supplying their new 16-oz. Alumi-Tek aluminum bottles to Miller Brewing Company for Miller Lite.‚ It looks odd, but the resealable bottles have a wide-mouth opening, the company says they are quick to chill and are 100 percent recyclable. “The great taste of Miller Lite gets even [...]
Miller’s 64-calorie beer
March 6, 2008 167 Comments
Don’t miss MGD 64 now on draft Jan. 18, 2009 UPDATE: In response to reader questions, Miller 64 is 2.8 percent alcohol by volume, according to a spokesman for Miller Brewing Company. Miller Brewing Company is rolling out its 64-calorie Miller Genuine Draft, “MGD 64,” which is a reformulation of the original MGD Light, and [...]
