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	<title>Blast: Boston&#039;s Online Magazine &#187; ad</title>
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		<title>PlayStation 3 ad touts &#8220;Uncharted 2&#8243; as a cinematic experience</title>
		<link>http://blastmagazine.com/the-magazine/gaming/gaming-news/2009/10/playstation-3-ad-touts-uncharted-2-as-a-cinematic-experience/</link>
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		<pubDate>Sat, 03 Oct 2009 23:54:55 +0000</pubDate>
		<dc:creator>Eddie Makuch</dc:creator>
				<category><![CDATA[Gaming News]]></category>
		<category><![CDATA[ad]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[playstation 3]]></category>
		<category><![CDATA[tv spot]]></category>
		<category><![CDATA[video games]]></category>

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		<description><![CDATA[This PlayStation 3 ad is the best yet.]]></description>
			<content:encoded><![CDATA[<p>Sony has a long and <a title="questionable" href="http://images.g4tv.com/ImageDb3/165524_S/Sony-PSP-Image-Features-Dude-In-The-Tub.jpg" target="_blank">questionable</a> track record in the marketing department, but this new ad campaign, centered around the new PS3 Slim and how it &#8220;only does everything,&#8221; has been nothing short of pure gold since it began this month.</p>
<p>In this latest ad &#8220;Uncharted 2: Among Thieves,&#8221; Sony&#8217;s breadwinner game due out in two weeks, is thought of in the same breath as a film, indistinguishable actually.</p>
<p>The spot is only 30 seconds, but make damn sure you stay till the very end. The punchline is golden!</p>
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